Podcast

129 Looking at content marketing through a PR lens with Trevor Young

In this episode of Reputation Revolution I swap the hosting seat with Brendan Keogh to chat all things content marketing from a PR perspective. Professional experts have everything they need today to become their own media channel and build and communicate directly with an audience of fans and supporters of their work. I chat about the importance …

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128 Relentless slowburn: How Steve Vallas builds visibility, influence and trust one event at a time

Steve Vallas, the founder of Honey Digital, is quietly but surely making his mark in the Blockchain technology space. A qualified lawyer with a background in business strategy and digital marketing, Steve is developing a reputation as the Blockchain go-to guy in Australia. He has done this through relentless self-education, as well as proactively building …

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127 How to win at Facebook advertising with Myles Harris

Myles Harris is my go-to-guy for everything Facebook advertising. He’s a data geek who loves nothing more than digging into the back-end of Facebook’s advertising platform to uncover what’s working and what’s not with his clients’ ads, and then optimising to get a desired result. In this episode, Myles and I dig in deep on …

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126 How to use podcast interview marketing to build your brand and your business, with Tom Schwab

Tom Schwab is the author of the book Podcast Guest Profits: Grow Your Business with a Targeted Interview Strategy. He is also the founder and CEO of Interview Valet, a pioneer of what Tom calls ‘podcast interview marketing’. In this noisy digital world, you can’t break through the noise, you just add to it. Instead, you need to get …

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125 Building a sustainable business around your thought leader brand with Tarran Deane

Tarran Deane is National President of Professional Speakers Australia. She is a Ducati-riding speaker, trainer, executive coach and consultant who helps leaders to lead more effectively. Once she left the corporate world, Tarran’s goal was simply to become a speaker, but she soon morphed into an “entrepreneur with a message”. “I knew I had to build my …

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