Connected Brand Podcast

How realAs.Com leverages social media and content marketing to disrupt an industry

  realAs.com is a free website and app that helps homebuyers and investors find their next property. realAs.com is still a relatively new business but what CEO Josh Rowe and his team have been able to do in a very short space of time is leverage the power of social media, content marketing and strategic …

How realAs.Com leverages social media and content marketing to disrupt an industry Read More »

Talking content marketing and brand journalism with Rakhal Ebeli, Newsmodo.com

Rakhal Ebeli is the founder and CEO of Newsmodo.com, an online service that helps publishers, agencies and brands connect with audiences through quality storytelling, crafted by experienced journalists from around the world. In this interview Rakhal chats about brand journalism and the role it plays in the broader realm of content marketing. He discusses the trend of brands …

Talking content marketing and brand journalism with Rakhal Ebeli, Newsmodo.com Read More »

Joe Pulizzi discusses the state of content marketing in Australia

Sixty-three per cent of Australian marketers plan to increase their content marketing budget during the next 12 months, according to the 3rd annual Content Marketing in Australia: 2015 Benchmarks, Budgets, and Trends report by the Content Marketing Institute (CMI). However, marketers are still ‘learning the ropes’ when it comes to content marketing, with just under …

Joe Pulizzi discusses the state of content marketing in Australia Read More »

How Bluewire Media creates web marketing that works, with Adam Franklin

The world of marketing is changing at a fast rate of knots. That much we are all very aware of. Content is increasingly playing a crucial role in attracting the public to your company’s virtual door; social media is becoming important in humanising a corporate entity and making it more friendly, accessible and responsive to …

How Bluewire Media creates web marketing that works, with Adam Franklin Read More »

Using Twitter to build relationships that benefit business with Steve Vallas, The Honey Bar

Steve Vallas is the social media-savvy owner of the popular Honey Bar & Restaurant in the inner Melbourne suburb of South Melbourne. In this episode of The Connected Brand podcast, Steve chats about using Twitter to build relationships with people as well as a sense of community around the Honey Bar brand. And while that works for him personally, …

Using Twitter to build relationships that benefit business with Steve Vallas, The Honey Bar Read More »

Scroll to Top