145 Evolving your story and message with workplace culture evangelist, Tristan White

Tristan White’s story started like many others.

He had a dream to work in a job that inspired him. He didn’t find that job, so he created it. In 2004, The Physio Co (TPC) was born with one team member – just Tristan himself.

Since then, TPC has gone on to become a remarkable healthcare success story based upon fast growth and a thriving, systemized company culture.

Tristan’s obsession with creating an inspiring place to work for himself and others has resulted in more than a decade of learning, testing and refining.

Engaged community

Today, as well as helming the 150-employee The Physio Co business, Tristan is a speaker and an author who is steadily building an engaged community via his blog, podcast, weekly newsletter and social media.

In this broad informal chat with me, Tristan discusses how has evolved his story and message since publishing a book two years ago, and how surveying his audience uncovered some interesting insights that have changed the way he thinks about content creation and distribution.

Connect with Tristan:

(DISCLOSURE: TPC is a client of Digital Citizen)

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