Do you want to start blogging but you’re not really sure at this point in time that you want to go to the trouble of setting up a blogging platform such as WordPress or Typepad?
Then why don’t you take a look at LinkedIn’s recently launched new blogging platform? By blogging on LinkedIn you’ve got a built in audience ready to go, all of your connections, and if everyone starts liking and sharing it, it has the potential viral effect to go out even further than your broader network.
I know a lot of people who are now using this platform, and some of the numbers of readers they’re getting for each post certainly high hundreds, and sometimes thousands and sometimes tens of thousands.
It really is an avenue worth exploring for thought leaders.